TYPOGRAPHY

Anatomy

Anatomy of a letter

Foundries/sources

Serifs

Ascenders

Typeface styles

Old Style

Times New Roman

Palatino

Adobe Garamond

Adobe Caslon

Adobe Jenson

Palatino Linotype

ITC Berkley Old Style

Transitional

Created in France in 18th century by Englishman John Baskerville.

Baskerville

Georgia

Bulmer

Bookman

Perpetua

Didone

Comes after transitional. Portmanteau of Didot and Bodoni, two of the most popular typefaces in this category. Let’s find out more.

Bodoni

Linotype Didot

Bodoni Poster

Argo

Narziss

Ambroise

Domani

SF Kingston

Kerkis

Kerkis is an extension of bookman to include greek symbols

Old Standard

Old Standard reproduces a specific type of Modern (classicist) style of serif typefaces, very commonly used in various editions of the late 19th and early 20th century, but almost completely abandoned later. However, this letter type still has at least two advantages:

  1. it can be considered a good choice for typesetting scientific papers, especially in social and humanitarian sciences, as its specific features are closely associated in people’s eyes with old books they learned on;
  2. the most beautiful examples of Greek and Cyrillic lettertypes were all based on the classicist style, so for those scripts, “Modern” fonts are much more appropriate than any contemporary (e.g. Times-based) designs.

Transitional typefaces

Baskerville

Consider for Eink

References